The H&M group includes nine clearly defined brands — H&M, COS, Monki, Weekday, & Other Stories, Cheap Monday, H&M Home, ARKET and Afound. Together our brands offer customers a wealth of styles and trends within fashion, beauty, accessories and homewares as well as modern, healthy food. Each brand works with constant improvements of their ranges to always be relevant, while the H&M group’s investments in the supply chain, tech, advanced analytics and AI will also benefit customers of all the brands in the group.
What started in 1947 with one single store for women’s clothing, Hennes in Västerås, Sweden, is now a global fashion and design group. We have stores for customers locally in 71 markets and strong digital presence through nine clearly defined brands. We are opening new stores where there is good potential while we continuously develop and optimise the store portfolio.
The H&M group joins together 177,000 colleagues from across the world. Together, we share a values-driven way of working centred around the customer. We work in teams where innovation and creativity are promoted by the diversity within our company.
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